12 Things You Should Know BEFORE Buying Campbell’s Soup Again!
No matter how many cans of Campbell’s Soup you’ve eaten in your life, there are probably some things you still don’t know about it. There’s always something comforting about pouring all the broth and the fixings into your bowl, so let’s talk fun facts.
Campbell’s red and white cans are among the most iconic designs on grocery shelves, but they almost didn’t look that way at all. The cans’ original colors were blue and orange, though it didn’t take long for that to change. In 1897, the company rolled out its condensed soups, and it was only a year before the labels became red and white. Treasurer and GM Herberton L. Williams is credited with making the change after attending a college football game, as he liked the look of Cornell University’s red and white uniforms. Thus a food icon was born.
There are some other surprising facts about that iconic label. For one thing, the distinctive Campbell’s font is believed to be based on the actual signature of company founder Joseph Campbell, and it was meant to convey a down-home feeling. Also, the medallion changed in the first few years of the company’s existence. The one we’re familiar with today is a medal that Campbell’s won for excellence at a world’s fair in Paris in 1900.
Watch the video to see what You Should Know Before Buying Campbell’s Soup!