How Much Money Do Dunkin’ Donuts Franchise Owners REALLY Make?

How Much Money Do Dunkin’ Donuts Franchise Owners REALLY Make?

Ever had such a hankering for donuts that you’ve genuinely considered opening a whole store of them? If not, it might be time to hop on board the Dunkin’ Donuts franchising bandwagon. From the sounds of it, there’s never been a better time to get involved.

While Dunkin’ Donuts is considered an icon in the Northeastern U.S., it’s just as strong a presence across the globe. The brand serves an estimated 3 million customers a day, and 8 million are enrolled in their mobile app DD perks program. With more than 12,000 locations around the world and 8,500 in the U.S., Dunkin’ Donuts and its sister franchise Baskin Robbins together have 98 percent brand recognition among their customers.

And while the company faces competition from chains like Starbucks and McDonalds, the annual sales of a branch of Dunkin’ Donuts can range from $620,000 to $1.3 million a year. As an added bonus, a drive-through window can boost sales by about $200,000 to $300,000 a year. Of that, a franchise owner can expect to make up to $124,000 a year — or about $60 an hour.

Dunkin’ Donuts prides itself on adapting to the tastes of its local consumers, too. Because of this, the company appears to be happy to make tweaks to the menu, in order to make flavors and offerings more relevant and appealing to the markets they are in.